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High-end retail design for CELINE
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High-end retail design for CELINE

by jessicadestiana on 27 May 2020 for Rookie Awards 2020

to design 4.740 sqft retail space for CELINE

2 235 0
Round of applause for our sponsors

High-end retail design for CELINE 

About Celine

Celine, the french ready-to-wear and leather good luxury brand, stands at the forefront of fashion for recent years with its strong and powerful image of contemporary minimalism.

Refined Empowerment

The concept of  bold, sophisticated and feminine is inspired by Celine creative director, Phoebe Philo who believes in women empowerment. The brand wants to deliver message to women to be confident and brave by creating powerful attitude in their fashion line. This bold attitude inspires the concept to be daring and striking, using bold flowy shape to represent that women are independant and respectful. Celine is also known for its feminine yet sophisticated style which is reflected in their fashion line. Phoebe create a feminine look that shows delicacy of women with clean cut shape of fabric with fine details. A minimalistic look with sophisticated materials will make the piece look more chic, elegant and stylish. This combination of minimalistic yet sophisticated elements will be applied through the interior style or mood to represent the Celine’s signature style.

NEW COLLECTION AREA 

MEN'S AREA 

ACCESSORIES AREA 

FRAGRANCE AREA 

WOMEN'S AREA 


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