LITTLE REDBOOK: COMMON OFFICE DESIGN
I design this common office for my presentation. The client is Xiaohongshu/ Little Redbook. This design is to create a different style of working space compared to the traditional style. The people can feel it more like a home. Therefore, they can pay the full effort when they are working.
The Dynamic Line through Life
The Brief
To design a workplace for Xiaohongshu/ Little Redbook at Level 20, Block B4, Leisure Commerce Square, No.9, Jalan PJS 8/9, Leisure Commerce Square, 46150 Petaling Jaya, Selangor.
The Client
Xiaohongshu/ Little Redbook is founded in year 2013 in Shanghai by Charlwin and Marinda. They provide an e-commerce platform and also an application for everyone to share their life experience.
Concept Development
Xiaohongshu's main function is to share the users' life experiences. Therefore, our life is similar to a story line. There are something good and bad happened in life everyday. The dynamic is also characterized process changed. In the working life, there are also many problems or difficulties that we need to solve. Dynamic design of working space motivates workers to solve the problems and stay positive by using their creativity and passion. The dynamic design of workspace make the space looks more interesting and workers will be relax compared to the tradisional style of office. The apartment may be rented, but life isn't - Xiaohongshu Quotes.
Concept Sketches
- I started my first sketching with the Xiaohongshu/ Little Red Book latest logo.
- The second sketch is about the Xiaohongshu/ Little Red Book old version logo.
- Third, I simplify the old version logo into many pages. It represents our life is always gaining more experience.
- From the forth sketch, I change a perspective to view the book. Flipping pages of book is to recall back our life. It is same as the Xiaohongshu/ Little Red Book function is to record the life experience.
- In the final sketch, I simplify it into every single page.
Concept Model
Moodboard
Space Zoning
3D Exploded Isometric
3D Perspective Rendering
- Main Entrance
- Reception Counter
- Waiting Lounge Area
- Chill and Relaxing Working Area
- Discussion Room
- Director Office
- Meeting Room
- Common Working Area
2D Rendering
- Front Elevation (Façade)
- Section X-X
- Section Y-Y
Presentation Board
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