15+ years in the sportswear and fashion industry. With a background in graphic design, I’ve always
worked on digital creation technologies & innovation. Through various roles at Nike and more recently, at Adidas, I’ve gained robust experience in implementing digital solutions into creation processes while managing teams and change.

At INDG, I’m heading up the Fashion Vertical, creating digital twins of footwear, apparel and accessories product ranges for fashion, sportswear and luxury brands; and based on this 3D foundation, we deliver rich and engaging CGI-based content.