Kyle Switzer
I’m a 2D Motion Designer who creates story-driven, impactful motion graphics. I specialize in bringing alternative approaches to 2D design with 3D elements, expressions, and character rigging. I am currently pursuing my motion media design BA at SCAD in Savannah.
Fraternidadsinfronteras
A PSA to promote Fraternidadsinfronteras, a Mexico City based nonprofit that offers living conditions to people with intellectual disabilities. Created with both 3D and 2D programs.
Idea
I wanted to create an abstract visualization of love as a way for the viewer to understand the importance of community and home. By leaning towards abstraction, the viewer can connect the idea of home to their own home, and understand its necessity. Similarly, the viewer can think of their loved ones and the importance of community in their own life.
Script
I wrote the script as a series of definitions—sequenced as a way to unravel the essence of "Home."
Home is where the heart finds peace,
A haven from the world's unease.
Where memories linger in the air,
And comfort soothes away life's wear.
Home is where the laughter of loved one’s sounds,
And simple pleasures are often found.
A place where we can truly be,
And feel completely, unreservedly, free.
In a home, we find strength
To overcome any obstacle, at any length,
For when we stand together as one,
We can achieve what cannot be done.
Colors
Colors played a very important role in the process. I leaned towards a soft pastel pallet to extenuate the idea of communal love. I began the piece in darkness, guiding the audience on a journey of color, ending in the culmination of shapes in darkness—representing the journey of discovering and embracing community.
Style Frames
Migration
An environmental motion design piece to bring awareness to shorebird population decline.
Idea
If you were alive in the year 1970, more than one in four birds in the U.S. and Canada has disappeared within your lifetime. In only 50 years this comes to a decline of over 2.9 billion breeding adult birds in the US and Canada. Shorebirds, particularly ones that nest in the Arctic, have experienced a harsher decline due to climate change and human interference. 70% of all shorebirds across North America have perished in only 50 years.
I wanted to create a piece that highlighted the beautiful journey shorebirds make from Arctic nesting sites to wintering sites in the tropics. Starting with birth in the morning, showcasing the biomes they travel, then ending with a single bird isolated in the night. Hopefully, this will inspire others to think deeply about our relationship with the natural world and the actions we can take to protect it.
StyleFrames
NewBalence Valentine's Day Colorway
An advertisement for NewBalance's Valentine's Day Colorway
Idea #1
To create a love story that can be told in 10 seconds—plus an end piece showcasing the shoe. I also needed to create a design that doesn't need an introduction, and can tell its story in any language, in any culture.
Idea #2 type
To show an interaction between type and character. Showcasing the word "I love you" in serval different languages and cultures
The words feature Spanish, Khmer, and Maori; the indigenous people of New Zealand.
Throw away frames while conceptualizing
Nike 50. Rebles are Never Done
Idea
Create a Nike advertisement for their 50th-year anniversary highlighting the legendary career of Steve Prefontaine
Type
All type in this piece is created on a typewriter — then scanned in digitally.
Stop Motion
Many textures and small moments in the piece were photographed and re-composited using stop motion techniques. The end scene featured 50 hand-cut frames with an x-acto knife. I then re-digitized them by photographing each frame and compiling them in PSD.
Comments (0)
This project doesn't have any comments yet.