#MEETVINYLVIBES
A limited-edition album comes with an AR experience for the young generation to celebrate National Vinyl Record Day.
MEETVINYLVIBES
The limited-edition AR vinyl album to celebrate National Vinyl Record Day.
#MEETVINYLVIBES aims to educate the young generation about vinyl culture and celebrate the National Vinyl Record Day. This #MEETVINYLVIBES pack comes with an AR experience and the event content of National Vinyl Record Day for the young generation to learn the vinyl culture as well as experience the real vinyl record player in their life.
Idea & Inspiration
Most of the young generation in Malaysia knows the existence of vinyl record players but don't have in-depth knowledge about them. Besides that, the younger generation doesn't have a chance to touch the physical player due to the age of technology. #MEETVINYLVIBES provide a chance for the younger generation to recognize the vinyl culture and experience the real vinyl record player in their life.
AR vinyl Album
AR Experience
VinylVibes App
Treat the album as a " Vinyl Ticket "
The young generation who gets this album was invited to the #MEETVINYLVIBES event. Participants need to bring the vinyl record which comes with the vinyl album as a "vinyl ticket" to enter the physical event. #MEETVINYLVIBES event will provide a chance for the young generation to experience the real vinyl record player and enjoy different kinds of event programs which related to vinyl culture.
Video Walkthrough
Thank You!
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