Waze Motion Graphics
A motion graphic animation featuring the benefits of using Waze.
This is a branding video featuring Waze which is also my first Motion Graphic Design project in my Year 2 in The One Academy.
Idea Concept
While thinking idea for this assignment, I came out with the idea of doing the topic of Waze. Sometimes I will use Waze to lead me to my destination while driving on the road. I found that Waze is more interactive, and interesting and the updates on the traffic condition are more accurate and precise. As I gain inspiration to feature this app, I have decided to make it into a motion graphic video and introduce to the audience the convenience of using Waze.
Moodboard
As Waze uses vibrant colors for their branding, I also apply vibrant colors in my project to match the color theme of Waze and create the positivity and happy vibes of the branding.
Storyboard
Screenshots
Special Thanks
Special thanks to my lecturer, Wilmer Lee, for always helping and guiding me with useful critiques in creating this project. Credits to my friend, Agnes Lee for helping on the voiceover part.
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