OnePlus 8T Product Promotion

IDEA & CONCEPT

Sleek and Innovative were the chosen concept for my promotion video. 

I'm presenting the premium finished of the phone by using the beauty shots for the sleek concept. For innovative concept, I'm presenting it by using the premium specs of the phone which are 5G connectivity, dual battery and 65w fast charging.

SET DESIGNS

These are the main five set designs of the promotion video. It is a challenging task as I need to build various set of interior backgrounds as I'm not familiar with interior design. I compiled different references, sketch it out and imagine how it will look like in the outcome.

COLOUR SCHEME

There are five sets of colour scheme for the sets design, the colours that I choose are based on the original colours of the phone which is Lunar Moon and Aquamarine Green.

The fifth colour scheme is mainly used in the dark environment, so it is more to neon colour scheme.

VIDEO TEXTURES

I also have make good use of the phone's screen for the transition(zooming into the chipset scene) and information(fast charging) by applying the video that I have did in After Effect. For the fast charging, I tried my best to mimic the original charging animation from OnePlus 8T.

DIGITAL STYLE FRAMES

Some of the best shots from the video.

FINAL OUTCOME

Thank you!