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Motion Graphic Design
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Motion Graphic Design

Tan Ning
by Ning on 10 May 2024 for Rookie Awards 2024

This 2D animation, colorful visuals, and sound effects aim to inform viewers about the event while keeping them entertained and excited about the championship. This 3D motion video follows a lovable character exploring different Asian countries, reflecting AirAsia's relaxed vibe and spreading the beauty of Asia

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3D Motion Design - AirAsia

About My Project

This 3D project is crafted to encapsulate the essence of AirAsia's brand in a cute and fun manner, with a specific focus on highlighting its presence in various Asian countries. The aim is to keep it light and enjoyable, communicating that AirAsia is the airline for good times in the context of Asian travel. Utilizing warm and comfortable colors, playful animations, lively background music, and a touch of joy, the video seeks to capture the unique AirAsia spirit prevalent in Asian destinations. Featuring a cute character navigating through scenes and countries within Asia, the video illustrates that flying with AirAsia isn't just a journey; it's a happy adventure that creates enduring memories in diverse Asian cultures. 

The short duration remains ideal for quick digital spots, ensuring the video resonates with the easygoing and enjoyable nature of the airline, specifically within the rich tapestry of Asian countries. This 3D motion-designed video acts as an effective and creative tool to boost awareness of AirAsia's presence in the Asian market, leaving viewers with a positive impression and fostering a connection with AirAsia's commitment to delivering memorable travel experiences across Asia.

Story Board

Textures

MoodBoard

Final Outcome

Style Frames

Airplane Model

2D Motion Design - Rubik's Cube

About My Project

The WCA World Cube Championship info motion graphic project aims to revolutionize the way viewers engage with information about the prestigious Rubik's Cube competition. Through a synergy of animated elements, captivating visuals, and strategic planning of sound effects, the motion graphic transcends traditional methods of conveying event details.

At its core, the motion graphic serves as a dynamic platform to showcase the complication of the Rubik's Cube and the excitement surrounding the championship. By incorporating vibrant graphics that mirror the colorful nature of the Rubik's Cube itself, the motion graphic captures the attention of viewers, drawing them into the world of competitive cubing.

The utilization of sound effects, including background music and immersive audio cues, further enhances the viewer's experience, creating a multisensory journey that immerses them in the atmosphere of the championship. From the subtle click of rotating cube layers to the SFX background music, every sound element is carefully selected to evoke emotions of anticipation and excitement.

Ultimately, the WCA World Cube Championship info motion graphic is more than just a presentation of facts; it's a celebration of the Rubik's Cube phenomenon and the global community that surrounds it. Through its dynamic visuals, immersive soundscapes, and innovative storytelling, the motion graphic ignites excitement and anticipation for the upcoming championship, leaving a lasting impression on viewers and inspiring them to become a part of the cubing legacy."

Story Board

Final Outcome

Style Frames


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